Purina Purpose Litter Lettering

The internet loves cats, but not their poop, unsurprisingly. Purpose, a sassy new brand for hip cat ladies, asked me to create a series of environment based images to whisk women to dreamier places while scooping away their... problems.

We cat scratched our way to secret gardens, mountain escapes, and coastal groves in one of my strangest social media undertakings yet with local agency, Resource Ammirati.